Greg Klingaman

VP, Strategy and Field Operations EMEA, AnyRoad / ex-Diageo

Greg Klingaman is a retail and consumer sector executive with over 20 years’ experience leading business transformations and creating experiential destinations for major brands including Johnnie Walker, Tommy Hilfiger, Calvin Klein, and The Home Depot. Based in Amsterdam, he is VP, Strategy and Field Operations EMEA for AnyRoad, responsible for leading AnyRoad’s international expansion, overseeing EMEA business operations, and helping CPG and alcohol brands optimise their experiential investments.

In his previous role as Global Retail Director at Diageo, he architected and led Diageo’s £185M investment in Scotch whisky brand experiences, headlined by the September 2021 opening of Johnnie Walker Princes Street in Edinburgh.